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The Caller Experience Marketing agency BusinessVoice has a very happy client in Steve Eaton. He's the CEO of Med-Line, a pharmaceutical delivery service based in Pompano Beach, Florida. Scott writes Med-Line's Humor On Hold content, and he and Amy serve as the voices. Listen to a sample in the video below. 

Here are a few of Steve's thoughts from a recent email interview. 

BusinessVoice: Is there something that attracted you to BusinessVoice as an agency or, specifically, our style of humor?

Steve: I chose BusinessVoice after listening to the many sample recordings on YouTube. I was very impressed by not only the scripts, but how well they were presented by your voice talents. I think there is really only one clear option for anyone looking for On Hold Marketing, whether it be humor or otherwise, and that is BusinessVoice.

BusinessVoice: Have you received any feedback on the OHM from callers or staff members?

Steve: My customers love it. Most have stated they would like to hear more. The On Hold Marketing scripts [Scott] creates are not only funny, but also informative. They provide valuable information about specific aspects of my operation that some may not be aware of. In the 15+ years I’ve been in business, this is by far the best marketing [money] I have spent.

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Sharks are funny. Not in a "ha-ha" way; more like a "SWEET GOD! IT'S EATING MY LEG!" fashion. We can all identify with that, can't we? 

Anyway, hope you like this Humor On Hold Scott wrote through BusinessVoice. It features Amy and Scott on the VO. 

 

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Frankly, this Humor On Hold that Scott wrote for International Translating Company is inexcusable. Listen for yourself - that is, if you can get through it without your knees buckling, or your ears shutting down in protest, or your innards jumping through your gullet. Good luck. 

 

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Amy delivers an upbeat voiceover for this Toledo Zoo radio commercial. Her compensation: three buckets of zebra chow and a bed of straw.

While you're listening to the spot, see if you can hear the Mongoose Lemur in the background. His name is Roger and he wouldn't stop prattling on about his overdue tax refund. 

 

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In this voiceover for an on-boarding video, Scott welcomes the new employees of St. Louis-based Goley Insulation.

Notice that he doesn't yell at any point or threaten the new team members with physical abuse. He saves those tactics for the next video in the series, "You're in Trouble Now: The Goley Approach to Employee Discipline." 

 

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Nothing beats winning a pair of international awards, with the exception of a nice bowl of potato salad and two international awards stuck in it as garnishes. 

The Humor On Hold that Scott wrote and voiced through BusinessVoice for International Translating Company (top video) earned a 2019 Gold Communicator Award. His work for Lakeland Auto & Marine (bottom video) scored a Silver Communicator. 

While you're listening, try to imagine the taste of that 'tater salad. It's good, isn't it? 

 

 

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Most people would rather be shot out of a cannon than placed on hold. That's why Scott and the BusinessVoice team employ Humor On Hold. It provides all the thrills of being fired from large-caliber artillery without the bothersome concussion and powder burns. This production was created for the swell folks at Binkelman. 

UPDATE: This work won a 2019 Gold MarCom Creative Award.

 

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Steve Eaton is the CEO of BusinessVoice client Med-Line Express Services. When he received the copy that Scott wrote for Med-Line's first On Hold Marketing production, Steve replied, "It’s wonderful. I can’t wait to hear it recorded." 

And when he heard the finished recording, Steve wrote, "Haha. That’s amazing! I love it." 

Scott is thinking of asking Steve to adopt him.


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There's gunfire a-plenty in this On Hold Marketing production for Binkelman produced through BusinessVoice, so try not to get shot while listening. Scott and Amy laid down the voiceover. Scott wrote the copy. And with only a few weeks of coaching, the guns fired themselves on cue. 

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This five-spot radio campaign for BusinessVoice client Toft's Ice Cream features voiceover from Amy, Scott and our pal Ed Hunter. Scott wrote the copy while dressed as a giant two-scoop waffle cone. And don't ever let anyone tell ya' that's an easy costume to find in an adult size.